In this podcast, I talk about some of the myths and misconceptions about pricing for professional photographers and why no one business model is better than any other:

[01:01] Why not everyone can serve the top end of the market.

[02:59] How putting up prices too quickly brought one photographer’s business to a grinding halt

[03:47] How starting off with lower prices can increase your chances of success

[05:03] Going from £500 weddings to £3,000 weddings

What challenges have you had with setting your fees?


Prefer to watch the video version? You’ll find it at this link.

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